For as long as I remember, I’ve been in love with Pedlars.

When I was little the catalogue would plop through the letterbox once a season and was always met with great excitement!

They sold tipis, toys, games and clothes. We lived in their drawstring patchwork trousers and generously voluminous gypsy skirts.

I had all but forgotten about them, when I stumbled upon their London shop last month.

Hidden away where Talbot Road meets Portobello, it’s an Aladdin’s cave of treasures for homes, wardrobes and pets.



It’s a family run place, and you’re likely to run into many of them in the shop.

The clothes and homeware all have something of a Wes Anderson feel to them, in the best possible way.

^ Of course I needed an explorer badge!

^ Having just had the Ketchup vs Brown Sauce debate over breakfast (I’m a ketchup girl, Miles is a Brown Sauce chap), he just couldn’t resist!

^ Mum’s all time favourite snacks. You have to remind me to take her here next time she visits.

Cymru Am Byth!

There’s a coffee shop out back, where you can take a load off.

Sip on Allpress coffee and peruse some of the other goodies on offer.

As you can tell, they’re dog friendly!

Very dog friendly!

Which is excellent news if you’re hunting for somewhere to grab a bite to eat, and don’t want to leave the pup at home.

Miles & I shared tomato, basil and garlic bruschetta and avocado toast.

You sit on very comfortable dog beds in place of pillows.

As soon as Custard was told this, he made himself right at home.

There’s always music playing,

And lots of room if you’re planning a brainstorming session.

(Or just a spot of colouring in!)

Custard took a shine to the British made collars & leads from The Magnificent Hound.

It may have had something to do with the name.

And although he finds the idea of a lead highly insulting, picked out a burgundy twinset.

It is a corking little spot if you want to grab a cup of something delicious, or buy something a little bit different for the home.

You’ll find them just off Portobello, right here.

I’m in:

Ripped jeans // Burgundy body

Grey trench (Surprising, I know! The quality is actually tip top)

Jimmy Choo biker boots // Red suede lined handbag

DvF Google Glass from Net a Porter // Men’s version

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I’m trying to get the hang of the Google Glass before I do a proper review.

I thought I might even try a video if you’d prefer?

I’m still in the process of negotiating an updated Dr Dog picture of Custard (scroll all the way to the bottom of the page for the original).

I think he’d look very dapper in them!

His fee is up to 2 bones and a sausage at the mo. He drives one hell of a hard bargain.

Pop by Pedlars if you’re in the area, especially if you’ve grabbed brunch here!

Make sure you snap a pic outside their beautiful window, and tag me on Instagram so I can see.

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Have you seen these?

  • Fiona Asag

    Custard is so cute! He obviously loves mommy very much! Xo

  • Aw the little pin badges are just fab and I love the rack of doggie wear! Can’t say i’ve ever noticed this store before- I’ll have to keep my eyes peeled next time I’m in the area. I know at least one person who would merit an ‘explorer’ badge!


  • Pedlars looks like an amazing vintage find! I just love the variety of shops that can be found around Portobello Road xx

  • Cat

    Yes, please google glass review would be great.
    Any other great places in Portobello?
    I’ll be there next weekend

  • Emily Kalbun

    Wow! What an amazing shop? I just love the combination of old and new, it creates such a pleasing effect and is something that this shop is clearly good at. New ideas with a slightly vintage style. Also, your friend is very good looking if you don’t mind me saying so ;D

    great post πŸ˜€

  • What a great place!! I could probably spend hours and hours there πŸ˜‰ And how lovely to catch a glimpse of your mister. Its ever so nice to finally get an image to match the stories you’ve been sharing here. Welcome Mr. Londoner πŸ™‚


  • I am in love with this little shop. I definitely need the explorer badge in my life considering I call my blog my adventure book. Would be like something out of Up! xx

  • Chelsea S

    ahhhhh, haven’t seen anyone wear a google glass yet! Please do a post about it! would love to know how you feel about it/the perks of having one! πŸ˜€ pedlars looks boss, btw.

  • This place looks a great Aladdins Cave! Great to see Custard appearing in another post!

    Hugs xoxo

  • Kelsey Wilburn

    i love this little shop! it looks perfect!

    ladies in navy

  • Lively and lovely pictures! The badges (“lazy” etc) remind me of prefect badges, lol…

  • arielle q.

    this store looks so fun! I love its woodsy vibe! obviously, custard seems to be enjoying himself!

    love, arielle
    a simple elegance

  • Great shop, Avocado is currently all I eat. Love the stuff

  • Great shop, Avocado is currently all I eat. Love the stuff

  • Brenda

    you’re my favorite blogger hands down, πŸ™‚ You make me feel that i’m there with you when you write! Lovely pictures too!

    P.S: You’re gorgeous


  • Google glasses look cool – hope they turn out to be good!

  • The place is frightfully British! Home (Malta) having close colonial links, the photos made me go back to my childhood too… I’m quite sure we have similar stuff back at grandma’s!

    Custard steals the show, as usual πŸ™‚

  • This store looks amazing! And so glad I have found your blog, it is truly great!



  • I really want the greyhound/whippet print! Has the same face as my dog! πŸ™‚

    Steph x

  • Abby

    Custard is unbelievably adorable! And so is that shop! Im sure I could waste an entire day in there coloring, eating, sipping chai, shopping, etc.

  • Alice

    Sorry to be that person, but hello Miles.

    • Haha! Glad you said it πŸ˜‰

  • Rebecca Neumann

    Hello fashionistas,

    I need your help!! Please take 3 short minutes to participate in my survey about the topic “Upcycled bikinis” for my Bachelor Thesis!!! Here’s the link:

  • I love this post. This shop reminds me of my childhood and I love all the stationary bits and bobs. Must try and pop there on the weekend. Thank you :).
    p.s Custard is adorable…..but you knew that already πŸ™‚

  • Such a cute shop, I’m loving the outfit by the way! Although I can’t seem to find the jacket on the US site. :-/

    xx- Kim

  • Ally

    Hi Rosie, when you wear one of these bodies, what lingerie do you go for? Do you wear a stick on bra or something…I don’t like to look like I’m smuggling peanuts :s x

  • Madison Frank

    This store looks right up my alley. I will need to pop in on my next trip to London!


  • Cate Elise

    Rose, your legs are INCREDIBLE. They go on forever x

    The perks of being
    a hipster – Zoella & Tanya Burr Product Giveaway!

  • EstΓ©e

    How many of your blog posts feature gifts / sponsorship? I only ask as I see a lot of blogs which seem to be made up of over 50% marked sponsorship posts or gifted items so I’d like to know how yours compares?

  • Wow, this is the kind of place I just need to visit, I guess it’s not always so quiet though?
    I have featured a new protein muffin recipe on my blog today that you may like?


  • I love shops like these, shops with a little bit of everything! I can see myself spending hours there πŸ˜› -Audrey | Brunch at Audrey’s

  • What a wonderful find! I didn’t think shops like this existed anymore. We used to have a little toy shop near me called Domat – family-run, too, and sadly, like most of them, closed sometime during my teenage years. I’m glad to hear there’s one still going strong. I’ll definitely be popping by for a visit. Tash x

  • What a cute place! x

  • The store looks beautiful and the trench is lovely! πŸ™‚

  • That store looks awesome. I wish we had places like this here in my home town. πŸ™‚
    xo Andrea
    Wonderful and Marvelous

  • Aww, this place is so charming! I must give it a visit!

    p.s. You look too cute in those glasses, ma’am!


  • Marnie

    Wow you look ridiculously good in glasses

  • Peppermint Dolly

    What a great store!! Can’t wait to pop in when I’m next in that neck of the woods!!


  • Lauren @BonVoyageLauren

    I am definitely checking out this shop next time I’m in London! Also, I would kill for some avocado toast right now πŸ˜‰ Avocado is always a good idea.

  • saradujour

    Miles sure is a cutie! (But no one come close to Custard.)

    a Toronto-based lifestyle blog about food, friendships, fashion, beauty, hauls, home decor, books, and more!

  • Imogen May

    Ooo this looks like a lovely little spot for coffee! My love for seΓ±or Custard will never cease! He is a mini version of my doodle Bear – would be so funny to see them side by side (especially as Bear is a lady!) heheh Immy X

  • I love your top Rosie – so cute! – a healthy, wholesome cooking blog

  • KFunk

    What a cute spot!! Very Moonrise Kingdom πŸ™‚ Would love to see a video review of Google Glass!

  • Pedlars looks amazing, what cute and unique finds! Will be interesting to see how you get on with GoogleGlass, it looks so good πŸ™‚

    Lauren x

    Britton Loves | Lifestyle Food Fashion Beauty –

  • Obsessed with that outfit (as always) xxx

    I just started my own fashion/beauty/lifestyle blog so if anyone would like to check that out I would really appreciate it!! xx

  • Talisa Lauren Tossell
  • Please do a video with Google Glass! That’s so cool that you got to try them out. Casey Neistat recently did a video with his review of them and it was really good! Can’t wait to see yours too.

  • Oh my god Rosie you have to do a review on the Google Glass now that you’ve worn it! Please please puhleeeeease?

  • Queenie Lee

    This place looks beautiful! Love the explorer badge too πŸ˜€

  • disqus_3M0bF8xtAD

    great place!

  • Pedlars looks amazing – will have to check it out! Beautiful blog post.
    Would love to see a video/blog about Google Glass too!

  • Zoe

    So gorgeous! Perusing home goods stores is such a guilty pleasure of mine, and this one looks incredible! I love your description, it’s spot on: everything is so Wes Anderson-esque. And I’m definitely in love with any place that lets me look at beautiful nicknacks, sip on coffee, and have my pup with me. I’ll have to stop in next time I’m in London!

    The What’s In Between

  • PJ

    Those skinny jeans are perfection!


  • Kate

    What a great place! I wish that I had something locally like that!


  • Jess

    Ti siarad Cymraeg Rosie? xx

  • Beautiful pictures!! I love your blog. πŸ™‚ What camera do you use? xx

  • Sorry, just realised I can find it in your about page. Lumix GF5. Thanks anyways! πŸ™‚

  • Kate

    What an interesting looking place! Looks like you could spend hours exploring in there. x
    Kate Louise Blogs

  • Martina R

    What a sweet shop!! I love it.the badges are has some lovely touches
    Martina xx

  • I love a good general store, it’s like stepping back in time!

  • Pedlars is awesome. Miss the bella!

  • this place looks so unbelievably cool! and love your style in this post, esp. your jeans and glasses. x

  • Liz

    ok im definitely coming here next time I’m in London. Thanks πŸ™‚

  • Laura

    Allpress coffee is the best. You should check out some of their other London locations and their roastery!

  • Cute shop! Reminds me of The Drake General Store in Toronto… Will have to stop by next time I’m in London!

  • ZizzyZia

    ‘Cymru am byth!’ – That sentence made me squeal with joy!

  • Lorraine

    Yes, please do a video =)
    I’m really curious about these glasses, would love to know a bit more about them!
    And I must say you look absolutely stunning in those pictures.

  • Flora Emay

    Looks like a fun place to play in the afternoon! Love the colour of the body top you’re wearing – very sexy but just right with jeans & a coat πŸ˜‰


  • This is such an adorable shop! Definitely a stop on my next trip to Portobello Market.